InSpire 101
Have you ever had a simple vision or idea, But had no clue how it could come to life?
Well I can definitely relate...
Sexy Sweats started as an idea back in 2015. One Saturday afternoon, I was getting ready to meet a few friends. Searching through my closet I noticed I had an abundance/variety of fun, sporty, with a hint of sex appeal from various brands. As I contemplated on which color, brand, style to wear and then a light bulb switched.
What if I could create my own brand, design my own styles, pick my own colors, and showcase my hidden dreams/talent to the world? I laughed at the idea. That seems IMPOSSIBLE!
"But impossible isn't something that can't be done. It just hasn't been done before."
It took me a whole year to my scatter my Ideas. From doing basic research on how to start a business. Coming up with a name that changed multiple times. Created a market research survey and emailed to friends and family just get their feedback in what they look for when shopping for activewear. I needed justification that this idea of mine had value. And when I noticed everyones responses were around the same. I was like hmmm maybe im on to something.
The following year I started working on my sketches having no clue how I would get this to happen. Juggling 2 jobs and an Idea. I become unmotivated due to my time management. So I put this on hold. Towards the end of the year abruptly things become to fall apart and everything seem to be going wrong and my back was against the wall. So I had a decision to let all my life experiences at the time take over or push through and use this as an eye opener get back to my idea. Which I did.
For months I worked on my sketches, and still no clue if my idea was insane. But I stuck with it. Towards the end of 2016 one day a childhood/mentor Michele Liberis-McNAb invited me to a networking event full of inspiring women entrepreneurs. During this event we had to socialize, introduce ourselves and our businesses. I was uncomfortable with every aspect of the event as I can be extremely timid in large settings of people. But I stepped out of my comfort zone and got a chance to speak to one of the women who was part of the panel that connected me with MEF Productions LLC. (A Design Coaching and Business Apparel Management Company)
"Stay True to the vision and watch the manifestation happen"
A week later Martu Freeman (owner of MEF Productions) and I scheduled a call to briefly speak about my ideas. Our call was scheduled for Jan 26th, 2017. I did my research, had my questions ready to go. As we conversed she began to ask me about fabrics, trims, projection dates, funding, and etc.I realized I had no idea what I was getting myself into. She recommended I come to her upcoming workshop Feb 22nd. I agreed. During that month Michele and I begin to work on the logistics of the business. All these ideas scattered in my notebook and brain to relay to paper. I began to work on the brand I was creating, the mission, my vision, tagline
While starting Sexy Sweats I have managed to create a balancing schedule to incorporate working out 5 days a week in addition to my busy work schedule and attending a 7 month entrepreneurship program . On my days off I usually find myself in fitness apparel and sneakers even if I am not in the gym. All of these aspects have been the driving force behind the startup of “Sexy Sweats.”
Fitness and Fashion have ALWAYS been a passion of mine!
I proudly carry an athletic background in a variety of sports such as Track and Field, Soccer, Girls Weightlifting and Boxing. I have always been driven to keep my body fit; and being able to rock the trendiest athletic fashion while doing so. So why not start a brand that represents me, and the millions of women just like me? This is not just your average Sports wear, but rather a movement for women to showcase their confidence, sex appeal, and athletic lifestyle. Our goal is to influence the
Fashion Industry and be acknowledged by topline athleisure lines and related entities like gyms,
boutiques, and fitness gurus.
Sexy Sweats started as as idea back in 2015. While starting Sexy Sweats I have managed to create a balancing schedule to incorporate working out 5 days a week in addition to my busy work schedule and attending a 7 month entrepreneurship program . On my days off I usually find myself in fitness apparel and sneakers even if I am not in the gym. All of these aspects have been the driving force behind the startup of “Sexy Sweats.”
We want to be known as a global brand. Selling in major athletic stores nationwide, eventually
opening our own freestanding store.
Sexy Sweats , LLC is a unique womens Sports Wear that creates a bold statement with its vibrant colors, daring designs and versatility to be worn in or outside of the gym. Sexy Sweats (referred to as: S.S.) will have all eyes looking in awe. Our trendy and modern fitness apparel provides women with the confidence to wear comfortable, form fitting pieces; creating much needed support while training. It is sure to leave our clients asked with the question: “So often do you work out?”
S.S. is a cutting-edge fitness apparel line or athleisure line, and She is is the introduction collection that portrays the founder’s personality and style. As she designed each individual piece. She is here to turn up the heat with their sexy, versatile and daring designs while also providing innovative intricate stitching with slimming illusions enhancing the silhouette frames. S.S. is all for Motivating and transforming lifestyles by looking, feeling, and being the best version of you.
Mission Statement: Inspiring all women to embrace an active lifestyle and showcase their natural sex appeal.
Slogan: “Results aren’t free. Neither are these curves.”
